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Career

Cold Email Subject + Body Tester

Outreach that gets replies uses specific subject lines, names the person, has a short ask.

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How to use this calculator well

  1. Subject: specific + lowercase style. Avoid ALL CAPS, exclamation marks.
  2. Body: 4-6 sentences max. Personalize — the recipient should know you did the homework.
  3. The CTA should be specific and small. '15 min over coffee next week' beats 'let me know if you can chat'.
  4. Sign-off includes full name, school, year, LinkedIn URL.

Frequently asked questions

Is cold email unprofessional?

No — at least 30% of full-time roles come from warm or cold outreach, not job boards. The medium is fine; the message matters.

Should I follow up?

Yes — one polite follow-up after 5-7 days is normal. Two follow-ups max; then move on.

Do people actually reply?

Cold reply rates are 5-15%; warm reply rates (via mutual connection) are 30-60%. Always try warm first.

Where this estimate falls short

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